Following weeks of speculation, Canadian singer Justin Bieber has now sold his music rights to Blackstone-backed Hipgnosis Songs Capital for two hundred million dollars.
According to reports, the deal includes all of Bieber’s publishing and recorded music rights, including his shares of performance and writer’s rights, master recordings, and neighbouring rights for his entire collection, which comprises over two hundred and ninety titles released before December 31, 2021.
Speaking about the deal, Scooter Braun who happens to be Justin Bieber’s manager of fifteen years said, “I want to thank Merck and his entire Hipgnosis team and all of our partners involved for working so hard to make this historic deal happen.
When Justin made the decision to make a catalogue deal, we quickly found the best partner to preserve and grow this amazing legacy Merck and Hipgnosis.
For fifteen years I have been grateful to witness this journey and today I am happy for all those involved. Justin’s greatness is just beginning.”
The founder and CEO of Hipgnosis Song Management, Merck Mercuriadis said, “The impact of Justin Bieber on global culture over the last fourteen years has truly been remarkable.
This acquisition ranks among the biggest deals ever made for an artiste under the age of seventy, such is the power of this incredible catalogue that has almost eighty-two million monthly listeners and over thirty billion streams on Spotify alone.
Scooter Braun has helped him build a magnificent catalogue, and it’s a pleasure to welcome Justin and his incredible songs and recordings to the Hipgnosis family.”
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