The NBA is considering expansion once the league finalizes its new media rights deal, according to commissioner Adam Silver. During a press conference in Las Vegas, Silver acknowledged the complexity of expansion and the need for careful consideration.
“We’re not quite done with our media deals yet, but once we are, we will turn to consideration around expansion,” Silver said. He explained that expansion can dilute the revenue share for existing teams, as bringing in new partners is akin to “selling equity in your business.”
Silver emphasized the necessity for the league office to work closely with current owners to model the long-term prospects, both economically and regarding potential dilution of talent. This collaboration ensures a thorough understanding of the impacts on all stakeholders.
Potential Cities for Expansion
While Silver did not specify which cities are candidates for expansion, previous reports have suggested Seattle and Las Vegas as potential targets. Other possibilities include Mexico City, Montreal, and Vancouver. These cities offer exciting opportunities for growth and increased fan engagement in new markets.
Silver’s comments indicate the NBA’s measured approach to expansion, prioritizing the completion of its media rights deal before delving deeper into the topic. The league is aware of the potential challenges, such as revenue dilution for existing franchises, and is committed to evaluating the long-term implications carefully.
Future Prospects
As the NBA navigates its media rights negotiations, the focus on expansion will likely intensify in the coming months. Fans and industry observers will be closely watching to see which cities emerge as leading candidates for potential new NBA franchises. The prospect of expansion presents an intriguing opportunity for the NBA to grow and engage with fans in new markets, but it requires a balanced and strategic approach to ensure success.
The NBA will turn to “consideration of expansion” once the media rights deal is finally finished, Adam Silver said.
— Mike Vorkunov (@MikeVorkunov) July 17, 2024
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