As of June 2024, just eight channels worldwide have received this exclusive accolade, with subscriber counts ranging from 102 million to over 270 million. Crafted with dark glass or brass, the Red Diamond Play Button features a striking red baccarat crystal centerpiece encased in a red briefcase adorned with the iconic YouTube logo. YouTube unveiled this rare award through a tweet on September 6, 2019.
Let’s explore the elite group of channels honored with this distinction:
T-Series: This Indian music and film production giant set the benchmark as the first channel to surpass 100 million subscribers, boasting over 266 million as of June 2024.
PewDiePie: Swedish YouTuber PewDiePie, known for entertaining gaming videos and comedic commentary, amassed over 111 million subscribers, making him the first individual creator to reach this milestone.
Cocomelon: Captivating children and families worldwide with engaging animated videos and nursery rhymes, Cocomelon has garnered over 176 million subscribers.
SET India: Offering a diverse array of popular TV shows and serials, SET India has amassed a massive following of over 173 million subscribers, establishing itself as a premier entertainment destination.
MrBeast: Jimmy Donaldson, known as MrBeast, gained fame for his innovative content and philanthropic endeavors, accumulating over 270 million subscribers and solidifying his status as a YouTube sensation.
WWE: With thrilling wrestling matches and entertainment programs, WWE’s YouTube channel boasts over 102 million subscribers, delivering highlights and exclusive content to wrestling fans worldwide.
Like Nastya: Featuring Anastasia Radzinskaya, a young Russian-American YouTuber, Like Nastya’s family-friendly content has propelled her to over 116 million subscribers, establishing her as one of YouTube’s youngest success stories.
Vlad and Niki: Starring two brothers who create imaginative and entertaining content for children, Vlad and Niki’s adventures have garnered over 118 million subscribers, capturing the hearts of a global audience.
